Awarded Grants

Search or browse below to see past awarded Field of Interest grants. You may search by recipient organization name, project name, or city. Additionally, in the sidebar you may filter the grants displayed by year, interest or grant amount.

Canadian Animal Assistance Team

Strategic Communications & Marketing for the Canadian Animal Assistance Team

The expansion of our marketing strategy would include: - Improvements to the current web site content and functionality to ensure a current and compelling experience for members and those being introduced to the organization for the first time. The website serves as CAAT's online hub, for education, information sharing and fundraising during periods inbetween signature events. - Expansion of our social media presence to more effectively share what our organization is doing and to support and create opportunities for dirent connections with our followers, with clear, simple calls to action to get involved in the work of CAAT by joining missions or through financial or in-kind donations. - Expansion of our education and awareness materials (pamphlets, posters, and wallet cards) and increase distribution of that material.
$10,000.00
2014

Wildlife Rescue Association of British Columbia

Developing Financial Sustainability through an Expanded Donor Base

This project will focus on building WRA's development capacity by: - Purchasing a new donor database. Our current database is woefully inadequate for our current and projected needs, especially as we aggressively grow out donor base in the coming years. - Acquiring new donors through direct mail (DM). While DM is not suseful with certain audiences and is expensive, it is effective for acquiring new donors from an older demographic, which our donor base has a significant portion of. We are planning a 5000 piece mail-out to select neighbourhoods in central and north Burnaby and Vancouver. - Hiring a consultant to help build our capacity in undertaking email and website donor prospecting. We have email addresses for most of the people who bring wildlife to the Care Centre. The challenge is how to cost effectively covert these prospects into donors. An email - website prospect campaign is an effective means of acquiring donors, but we require assistance in this relatively new area of fundraising. Developing new publications: planed giving brochure and wildlife 'finders' form.
$10,000.00
2014